Astonishing Photos That Capture the Unthinkable
11. A Unique Advertising Initiative
Inventive Marketing Approaches Where to Buy: eBay
Typical Price: $100*
In a crowded marketplace distinct ideas are vital. With countless brands vying for attention, creative placement in familiar environments can forge quick consumer links, like the large coolers in convenience stores.
As shoppers reach for a chilled drink, labels compete. Smart design, witty copy, and visual hierarchy drive selection. High traffic placement boosts discovery and nudges choice.
Store freezers double as playful branding stages. They also foster candid humorous photos weaving personality with product. One memorable shot shows an elderly man posing as a tribal chief crowned by drink bottles.
The scene entertains while subtly showcasing the beverages. Humor plus originality attracts attention and builds positive recall.
